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2011 Ford Focus special feature - Production (1 - 2 - 3 - 4 - 5)
First of a global program for 10 new C-platform models
With latest powertrain and communication technologies

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2011 Ford Focus: High-strength steels comprise 55 percent of the body shell, and more than 26 percent of the vehicle’s structure is formed from ultra-high-strength and Boron steels.

High-strength steels comprise 55 percent of the body shell, and more than 26 percent of the vehicle’s structure is formed from ultra-high-strength and Boron steels. The structural integrity of the body shell is also reflected in its torsional rigidity, which is 25 percent greater than the current North American Focus.

Production - Plants in Germany, Spain, the United States and Russia are being readied for production of the new Ford C-car family, and ground has been broken in China for a new assembly plant to join the roster in 2012.

Globally, Ford expects its C-car volumes to double (up to 10 unique models to be built from this platform, including the Focus), from about 1 million units in 2008 to more than 2 million units by 2012. Plus, the new Focus is expected to be sold in 122 countries around the world.

 Focus - Production

 2011 Ford Focus

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Ford’s manufacturing base is expanding and reconfiguring to deliver that scale. Products developed from this platform will be manufactured in the United States, Germany, Spain, Russia and China. Other production sites will follow.

The new Ford Focus will launch in 2012 in the Asia Pacific and Africa region, where new assembly plant construction is under way in China to lay the groundwork for next-generation products that are truly global in reach.

 Virtual tools

The virtual tools – part of Ford’s powerful Global Product Development System – help Ford optimize the assembly process, make best practices more universal, and facilitate ergonomics to ensure assembly workers are able to do their best and deliver consistently high quality.

Taking advantage of virtual manufacturing technology, teams of engineers, manufacturing specialists and assembly plant workers around the world gathered in front of large projection screens in North America, Europe and Asia to build the first next-generation Ford Focus virtually piece by piece, operation by operation, down to its high-quality, high-tech paint finish more than a year before its market debut.

“It was an exciting moment,” said Bruce Hettle, executive director, Global Manufacturing, Ford Motor Company. “We built the car part by part from start to finish, from the first piece of sheet metal. And with every step, each plant – here in North America, in Europe and in Asia-Pacific – raised its hand to say, ‘Yes, we confirm we can do that.’ And it wasn’t just engineers and executives. It was also the people who will build the cars on the plant floor.”

 Wayne, Michigan

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One of three North American truck plants being retooled to build fuel-efficient global small cars, the Michigan assembly plant is being transformed with Ford’s $550 million investment to be the lean, green and flexible manufacturing complex for Ford C-cars in North America. Approximately 3,200 employees will build Ford’s next-generation Focus global small car along with a new battery-electric version of the Focus for the North American market.

Ford is consolidating its operations from Wayne assembly plant in the same manufacturing complex in suburban Detroit into the new Michigan assembly operation.

 Saarlouis, Germany

Lead European assembly plant for the Ford Focus since its debut in 1998, Ford’s Saarlouis body and assembly plant will continue its role as the initial European production source for the third-generation model. The 3.1-million-square-foot plant with approximately 6,000 employees has produced more than 11 million vehicles since it was built in 1970. According to international research studies, the plant’s lean and flexible manufacturing processes make it one of the most efficient both within Ford and the European automotive industry.

 Valencia, Spain

The Valencia assembly plant (2.7-million-square-foot plant employs about 6,300 people), built in 1976, holds a special place in Ford’s heritage of small car production expertise.

Originally configured for production of the then-newly introduced Ford Fiesta, the plant has evolved into a flexible manufacturing source for Ford Fiesta and Focus models for Ford of Europe. It will become the European source for the next-generation Ford C-MAX, which goes into production this year.

 ST. Petresburg, Russia

Built in 2002 as the first assembly plant for a foreign automaker in Russia, the St. Petersburg assembly plant has played a pivotal role in establishing the Ford Focus as a major brand in this growing European car market. The 2,100-employee plant in Russia’s Leningrad region currently produces the Ford Focus and Ford Mondeo, having undergone incremental investments to grow its annual capacity to 125,000 vehicles.

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 Chongqing, China

Ford Motor Company and its joint venture in China – Changan Ford Mazda Automobile (CFMA) – broke ground in September 2009 for a new, state-of-the-art and highly flexible passenger car plant in Chongqing, China, scheduled for completion in 2012.

The $490 million plant will be the production home in China for the Ford Focus, with an initial production capacity of 150,000 units. It is Ford’s second in Chongqing and third in China under its CFMA joint venture.

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